From Idea to Action

Jamie Nast posted on 19 January 2015

If you are buried in volumes of information, overwhelmed by complex issues, or simply want to improve your and your organization’s creativity, the path to success may already be hidden in your mind. A simple yet profound tool, idea mapping uses visual association to help people more competently plan, organize, communicate, remember, innovate, and learn.

When a client asked Clarity Creative Group in Las Vegas, Nevada, to help introduce its new microprocessor architecture to the market, Partner and Executive Art Director Gregg Stokes and his team used a simple tool to reach a high-tech destination — they drew a map and followed it.

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Categories: Strategic Planning | View count: (6035)

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